Canada-UK Symposium 2011: Digital Sales
Symposium
Livres Canada Books’ Canada-UK Symposium at the 2011 Frankfurt Book Fair highlights key Canadian and UK publishers and shows how to work together to develop partnerships, encourage rights sales and build strategic alliances in distribution, co-production, and digital marketing.
Three panels with an impressive array of Canadian and UK industry professionals look at sales and marketing, rights, and digital sales, highlighting their experience and how they are adapting to change to grow their readership and sales.
Watch a video recording of this session (01:04:34)
Speakers
Evan Schnittman,
Managing Director Group Sales and Marketing, Print and Digital, Bloomsbury Publishing
Evan Schnittman is managing director Group Sales and Marketing, Print and Digital, Bloomsbury Publishing Plc. He splits his time equally between Bloomsbury’s London and New York offices and is in charge of all sales, marketing, publicity, rights and technology across Bloomsbury’s group companies
Evan spent eight years at Oxford University Press as vice president of corporate and business development. He was responsible for digital partnerships and licensing across OUP’s various content divisions. He has over twenty-five years of publishing related business experience having held positions as executive vice president at The Princeton Review, senior editor at Little, Brown, and editorial and sales positions at FA Davis. Evan started his publishing career at Barnes & Noble’s main store on 5th Avenue in Manhattan.
Evan is widely known in the industry as a thought leader—and is widely sought out to speak and write on the key issues facing content companies in a digital world. His blog, Black Plastic Glasses, has become required reading for anyone wishing to understand book publishing in the digital age.
Dan Franklin,
Digital Editor, Random House Group
Dan Franklin is digital editor at the Random House Group where he is responsible for direct-to-digital commissioning, cross-group digital publishing initiatives, and is consultant to the publishing divisions on various digital projects. He was previously digital editor at independent publisher Canongate Books where he oversaw its digital and audio program, and had his own list of titles.
Marc Boutet,
President, De Marque
Marc Boutet is a Canadian entrepreneur. He is the cofounder and president of De Marque, a leading Canadian eBook and digital content distributor. Marc holds a degree in Computer Science from Laval University. He has been a member of various boards, including CANARIE (Canada’s Advanced Research and Innovation Network), National Library and Archives of Quebec, and the Canadian Youth Business Foundation. Marc strongly believes that books by Canadian authors should be be widely and easily available on the Web with a single click without having to deal with multiple companies and technologies. The publishing industry collectively will benefit by having more people involved in eBooks over the long term.
Noah Genner,
President and CEO, BookNet Canada
Noah Genner has an extensive background in independent bookselling, software and business development. As the leader of BookNet Canada he orchestrates a skilled team of technical, policy oriented and client focused staff to provide new data management services and supply-chain initiatives to the Canadian publishing and book retail sectors.
Before working at BookNet Canada, Noah ran his own technology and software development consulting business, servicing a wide range of clients including book publishers and printers. Prior to that, Noah was director of Software Development for consumer market research leader Compusense where he oversaw the development of a variety of software projects used by numerous Fortune 500 companies worldwide.
Noah serves on the Board of Directors of the Book Industry Study Group and is Chair of the ONIX International Steering Committee.
Guy Frenette, Moderator
Chair, Board of Directors, Livres Canada Books
Administrator, Éditions Caractère
A graduate of the École des Hautes Études Commerciales in business administration, Guy Frenette has devoted his career to SME management in the publishing and printing sectors.
He joined the family firm, Librairie Beauchemin in 1968, and then worked in printing, public relations and publishing from 1977 to 1985. He returned to the family business as president in 1985 and became proprietor in 1986. Under his leadership, Groupe Beauchemin Éditeur grew as an educational publisher by opening up new markets, developing new product lines, and introducing new technologies for online learning in primary schools.
Since selling the business to Chenelière Éducation in 2005, Guy has been involved in developing SMEs in the traditional and electronic publishing industries and the printing sector. He serves on a number of boards and is a partner in two Quebec publishing houses. Throughout his career he has played an active role in professional associations related to publishing (namely, the Association nationale des éditeurs de livres and the Association for the Export of Canadian Books) and non-profit organizations. He currently chairs the Board of Directors of Livres Canada Books.