Selling Canadian Books and Rights to Asia: China, Korea and Japan

02/10/2011

Export Expertise – Webinar
March 1, 2011
From 1:00 pm to 3:00 pm EST

This webinar will show publishers the best strategies to approach the Chinese market, with comparisons to the Korean and Japanese markets for the sale of rights and finished products as well as how to build and maintain the different partnerships involved in selling books into Asia.

Topics addressed
Overview of the Asian book market
Selling Rights
Selling finished products
Digital rights and opportunities
Approaches to the marketing of Canadian books and authors in Asia
The key government agencies and their roles in the Chinese book industry
Co-printing

Who Should Participate?
Any publisher interested in selling rights or finished products in Asia. The seminar is aimed at publishers who already have experience in selling into Asia.

This event will take place in English only. French material will be made available in advance of the event.

Speaker
Xiaoyan Huang has 19 years of experience in publishing in the areas of acquisitions, import, marketing and children’s publishing, including positions at Amazon China, HarperCollins China, and the Shaanxi People’s Publishing House, China.  She was also the Editor-in-chief for the Children’s Classics Forever, Northern Women and Children’s Press, China and authored three published works. 

Registration
Price: $50 plus applicable taxes

Register now

For more information:
Christy Doucet
Programs Manager
T: 613-562-2324 ext. 225
.(JavaScript must be enabled to view this email address)