Finding the right pricing strategy is, like developing a sales program, work. It takes testing and tweaking. But the “how” and “why” are buried in corporate vaults and academic journals, almost ...

Whether a business has 1 or 100 employees, Employee Management for Small Business provides the tools and knowledge required to take an active and positive approach to maintaining an effective human resources ...

Entrepreneurs need to know how to measure the effectiveness of their operations, human resources and marketing in order to pinpoint inefficiencies and maximize profits. This book outlines all the ways ...

In today’s book market self-publishing may well be your best option. Self-Publishing 101 explains the advantages and pitfalls of various options for getting your book into print and provides a step-by-step ...