The Ukrainian Book Market: Prospects and Opportunities (2021)

9781988769585 (PDF)


Download your copy of our new market guide, The Ukrainian Book Market: Prospects and Opportunities. Written by expert consultants, Iryna Baturevych and Iryna Bielkina of the Ukrainian Book Institute, the guide provides an overview of this promising emerging book market, including up to the minute information on:

  • Reading and buying habits
  • Pricing of print and digital books
  • Key book fairs and events
  • State support for book publishing
  • Rights sales and translations
  • Important company profiles and contacts
  • And much more!

This unique market guide was produced in collaboration with The Ukrainian Book Institute (UBI) and the financial support of the Trade Commissioner Service (TCS) of the Embassy of Canada to Ukraine.

The Ukrainian Book Institute is a government entity affiliated to the Ministry of Culture and Information Policy of Ukraine. Its mission is to provide help with the development of state policy in the book sector, promote reading in Ukraine, support book publishing, encourage translation activity, and popularize Ukrainian literature abroad.

The Trade Commissioner Service (TCS) of the Embassy of Canada to Ukraine provides support and advice to Canadian companies seeking to do business in Ukraine. The TCS provides its clients with practical advice on foreign markets and on-the-ground intelligence to help them make better, timelier, more cost-effective decisions to achieve their goals abroad. To find out more about the TCS and the numerous services they offered to Canadian companies and individuals, visit their web pages: The TCS in Ukraine and The TCS for the Creative Industries.

About the Authors

Iryna Baturevych is deputy director and head of the strategic planning and analytics department of the Ukrainian Book Institute (UBI), co-founder of the Chytomo media project (NGO), and an observer of publishing markets. She is the coordinator of UBI’s research projects and a co-organizer of the 2018 Ukrainian Reading and Publishing Data study. Iryna has 10 years of experience in publishing and media, and was previously a lecturer at the Institute of Journalism of the Taras Shevchenko National University (Kyiv).

Iryna Bielkina is an analyst at the Ukrainian Book Institute, and educated in international economics and marketing in Ukraine, Denmark, and Italy. She previously worked in NGOs in Israel and Brazil.

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