This webinar will provide a complete overview of best practices in selling digital books to international university libraries in the German, French, Belgian, Swiss, Spanish, and Italian book markets, as well as of the opportunities and challenges that this presents to French-language and English-language Canadian publishers of all sizes.
Vast and complex, the European market of university libraries has structured itself around consortia, both in terms of supply and demand.
Designed to provide concrete information and strategies for Canadian publishers who seek to better understand and break into this market, this webinar will address:
- the structure and scale of the university library market in Europe;
- the structure and operation of wholesalers and distributors in the European market;
- issues and challenges facing Canadian publishers and strategies for dealing with them.
This practical webinar will provide publishers with the necessary knowledge to help them increase their presence and sales in the European university market.
Watch a recording of this webinar
Stéphane Labbé, PhD is a strategic advisor and researcher focusing on culture and communications. Since 2013, he has helmed a company that specializes in consulting, research and publishing, and as such he works with Canadian and European publishing companies, as well as ministries and professional associations in Canada. He has headed a number of publishing companies and conducted research in the culture and communications sector. Stéphane teaches in the DESS (Graduate Diploma in Advanced Special Studies) program in publishing at the Université de Sherbrooke, in the DESS program in digital publishing, and at the École de bibliothéconomie et des sciences de l’information (School of Library and Information Sciences) at the Université de Montréal.