3rd edition

The newest edition of our market guide Working with US Book Wholesalers: A Guide for Canadian Publishers provides straightforward, practical information to help Canadian publishers learn more about this competitive yet lucrative market and about the opportunities available in this sector. From highlighting the evolving nature of wholesaling to providing guidance on how to find the best US wholesaler to work with your press and make the most of their services, this guide outlines numerous opportunities for Canadian publishers. Essential reading for anyone wanting to explore working with wholesalers in the US.

Provides up-to-the-minute information on the state of American wholesaling, the potential for Canadian books and the practicalities of working with wholesales, as well as guidance on how to select a wholesaler partner. Includes guidance on

• Major changes in the wholesaling in US book market
• Potential for Canadian books and the practicalities of working with wholesalers
• Best book wholesaler services in the US
• Marketing services and opportunities
• How to find the best wholesaler partner
• How to manage fees and costs
• Other useful information

About the Author

Michael Johnson is a seasoned executive with over 30 years of experience in the technology, publishing, and education markets. As part of his larger corporation, Greenwood Hill Enterprises, Michael operates a strategic consulting firm, Full Potential Associates (FPA), which he founded in 2008. He has a wealth of experience in helping businesses use technology to be more effective and profitable, and has worked as a consultant on the Livres Canada Books mentoring programs in the US for several years.

2019
24 pages
C$30
 
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